People don’t trust brands any longer. However, people do trust other people or – in digital marketing parlance – users. This implicit trust of other people (and inherent distrust of…
Barely a week goes by without the announcement of the winners of yet another automotive award. Winning an award is clearly beneficial for a brand, for the media coverage and…
How to craft an award-winning mindset TheNewsMarket knows how to provide outstanding content and communications consultancy that propels brands forward in terms of corporate reputation, governance and sustainability. But…
Over the next few weeks, we’re going to publish a series of blogs taking a look at online newsrooms and their features and functionality, through the eyes of the people…
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