Knowledge centre

TheNewsMarket’s Cat Deans on how Media Relations Can Help Brands And Event Organisers Achieve Outstanding Results

TheNewsMarket’s Cat Deans on how Media Relations Can Help Brands And Event Organisers Achieve Outstanding Results

TheNewsMarket offers world-class creative services to major brands and organisations. Driven by our in-house talent, TheNewsMarket consistently reinvents itself to offer breakthrough products. The Knowledge Pool is a series of…

How can Trade Shows Thrive in the Digital World?

How can Trade Shows Thrive in the Digital World?

If there was any slowing down in the uptake of technology at trade shows, COVID put a stop to that. With lockdowns in place and physical meetings often impossible, global…

How Can Trade Show Exhibitors Expand Their Show News Reach?

How Can Trade Show Exhibitors Expand Their Show News Reach?

The trade show circuit remains hugely important in most sales calendars. However, like everything else in the world, live events took a brutal hit during the pandemic, and many have…

What is an Online Newsroom and Does my Brand Need one?

What is an Online Newsroom and Does my Brand Need one?

In a time when the internet was a relatively new concept, the opportunity to develop company websites specifically for the press was soon identified and the online newsroom (or ‘media…