Business & industry

Vopak

The challenge

Vopak, a leading tank storage company, requested a TV-style virtual event to honour the outgoing CEO. In-person interaction had to be limited due to Covid-19 safety measures, but senior management and staff from around the world wanted to commemorate their boss’s achievements and express their gratitude.

The method

We planned and produced a lively hourlong show, hosted by an expert presenter in our London studio who interviewed the departing CEO on his legacy. Our technical team delivered a top-quality livestream with input from Vopak’s Rotterdam office as well as pre-recorded tributes from division presidents and video packages. There was also a custom-built page for audience members to view the broadcast and participate in a poll.

The outcome

The “farewell” event was seamless, engaging and – importantly – struck the desired tone. It was watched by hundreds of Vopak employees, from China to the Netherlands to Brazil. Additionally, 400+ people submitted their vote in the poll, and 40+ staff joined the conversation by leaving messages in the chat box.