NGO

Global Initiative against Transnational Organized Crime

The challenge

The Global Initiative Against Transnational Organized Crime (GITOC) was seeking a multi-skilled media partner to produce an innovative virtual event to launch their premier Organized Crime Index.

The method

Drawing on our technical, creative and editorial resources, we collaborated with GITOC to craft a compelling and dynamic show. We arranged filming on location in Geneva and Cape Town, managed live contributions from remote guests. and designed bespoke graphics and animations.

The outcome

The virtual event garnered more than 300 viewers, with audience members watching from across the world. Our in-house PR and digital team also helped boost wider coverage. The GITOC launch registered some 3,130 page views on thenewsmarket.com through social media, and it was one of the highest performing Twitter stories of the quarter.
300 Total viewers
3,130 Page views